Instagram is a powerful social media platform that every church should leverage to build both awareness and community in their local area.
Instagram is far more than just photos from Sunday morning!
Here are a few of the best church instagram accounts to follow and find inspiration in 2024.
Best church instagram accounts in 2024
- Lakepointe Church
- Elevation Church
- The Austin Stone
- Gateway Church
- Trader’s Point Christian Church
- Mariners Church
Lakepointe Church
Instagram: instagram.com/lpconnect
The Lakepointe Church Instagram account has an engaging people centered approach to Instagram that helps church goers grow and visitors learn more and take a next step.
What makes it great:
- People centered photos
- Photos of Sunday morning (Showing the Sunday morning experience for prospective guests and reliving the experience for those in attendance )
- Church leaders featured regularly
- Volunteers featured regularly
- Use of hashtags
- Branded and shareable quotations
- Branded and shareable invites
- Regular video content
- Diverse video content (sermon clips, casual handheld, etc.)
- Use of humor (You can laugh with their church leaders)
- Staff culture story featured (EXCELLENT way to show your church staff are approachable and cared for by leaders!)
- Groups story featured
- Calls to action at end of story videos (register, visit, etc.)
- Content that equips disciples: “How to..”
- Other church ministry IG accounts listed in bio (People want to follow multiple accounts. Make it easy!)
- Supplemental list of church links provided by link in bio
Elevation Church
Instagram: instagram.com/elevationchurch
The Elevation Church Instagram account has a fun, youthful, and modern aesthetic that promotes Elevation culture while also equipping church goers and helping prospective church goers take a next step.
What makes it great:
- People centered photos
- Photos of Sunday morning (Showing the Sunday morning experience for prospective guests and reliving the experience for those in attendance )
- Helpful guides to take a next step
- Church leaders featured regularly
- Volunteers featured regularly
- Use of hashtags
- Branded and shareable quotations
- Branded and shareable invites
- Regular video content
- Diverse video content (sermon clips, skits, etc.)
- Use of humor (You can laugh with their church leaders!)
- Stories featured at top to help people take next step
- Mobile wallpapers provided via story
- Creative event promotion: Event dates layered over video content
- Other church ministry leader IG accounts listed in bio (People want to follow multiple accounts. Make it easy!)
- Supplemental list of church links provided by link in bio
The Austin Stone
Instagram: instagram.com/theaustinstone
The Austin Stone Instagram account has a people centered approach that feels warm and inviting. Worship and community content is featured regularly, creating culture and expectation.
What makes it great:
- People centered photos
- Photos of Sunday morning (Showing the Sunday morning experience for prospective guests and reliving the experience for those in attendance )
- Helpful guides to learn more and take a next step
- Church leaders featured regularly
- Volunteers featured regularly
- Shareable quotations
- Regular video content
- Stories featured at top to help people take next step
- Supplemental list of church links provided by link in bio
Gateway Church
Instagram: instagram.com/gatewaypeople
The Gateway Church Instagram account has a great balanced aesthetic using people centered images/videos and graphics to engage their audiences.
What makes it great:
- People centered photos
- Photos of Sunday morning (Showing the Sunday morning experience for prospective guests and reliving the experience for those in attendance )
- Helpful guides to take a next step
- Church leaders featured regularly
- Volunteers featured regularly
- Branded and shareable quotations
- Regular video content
- Diverse video content (sermon clips, skits, etc.)
- Use of humor (You can laugh with their church leaders!)
- Mobile wallpapers provided via story
- Stories featured at top to help people take next step
- Other church ministry IG accounts listed in bio (People want to follow multiple accounts. Make it easy!)
- Supplemental list of church links provided by link in bio
Trader’s Point Christian Church
Instagram: instagram.com/traderspointcc
The Trader’s Point Instagram account is a great example of a “church leader focused” approach. While the majority of content features church leaders, there is a great balance of graphics and video
What makes it great:
- People centered photos
- Photos of Sunday morning (Showing the Sunday morning experience for prospective guests and reliving the experience for those in attendance )
- Helpful guides to take a next step
- Church leaders featured regularly
- Volunteers featured regularly
- Shareable quotations
- Regular video content
- Daily Bible readings via stories
- Stories featured at top to help people take next step
- Other church ministry leader IG accounts listed in bio (People want to follow multiple accounts. Make it easy!)
- Supplemental list of church links provided by link in bio
Mariners Church
Instagram: instagram.com/marinerschurch
The Mariners Church Instagram account strikes a great balance of graphics and people centered images meant to inform and equip their church family while also giving cultural and Sunday morning insights to those wanting to learn more.
What makes it great:
- People centered photos
- Photos of Sunday morning (Showing the Sunday morning experience for prospective guests and reliving the experience for those in attendance )
- Helpful guides to take a next step
- Church leaders featured regularly
- Volunteers featured regularly
- Shareable invites
- Regular video content
- Diverse video content (sermon clips, skits, etc.)
- Stories featured at top to help people take next step
- Stories provided for multiple demographics (Kids, Youth, Adults)
- Other church ministry leader IG accounts listed in bio (People want to follow multiple accounts. Make it easy!)
- Supplemental list of church links provided by link in bio
80 Community Service Ideas for Nonprofits
